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Press Release

New Data Aggregation and Reporting Tool for Boxwood Technology

Dec 13, 2016 9:00:00 AM

Leading innovator in association career center and career-related services to provide better business intelligence to its clients using customizable metrics dashboard

WINDHAM, NH (PRWeb) – December 13, 2016 - Dynamic Benchmarking, a provider of customized online benchmarking and reporting solutions, is pleased to announce the launch of an innovative, new benchmarking tool for Boxwood Career Solutions. A division of Naylor Association Solutions, Boxwood is a provider of online career centers and career-related services to the association industry and will use this new benchmarking solution as a value-added resource for its customers.

Boxwood has been a leading innovator in career center and career-related services for the association industry since its inception in 1995. After its acquisition by Naylor in 2014, Boxwood continued to build on this history, developing new solutions to improve the career-related services offered by associations.

“The Boxwood platform and approach to the market is unique,” says Boxwood Group Vice President, Tom Aley. “Everything is geared to promote an association’s job board, promote membership and demonstrate value to members. That includes using one of their most valuable assets—data collected by our platform.” 

While Boxwood collects various information input by job seekers and employers, historically, associations have not been able to use that data to compare their performance with that of their peers.

“The aggregation of data is really what drives the metrics for our clients,” continues Aley. “Prior to implementing Dynamic Benchmarking, it would take at least 2 to 4 hours per client to complete a meaningful benchmark analysis of their collected data.”

The Boxwood team had been looking for a better solution for their benchmarking for many years. When they saw the success Naylor achieved with its Association Communication Assessment created by Dynamic Benchmarking, they knew they had found the right solution.

“Associations have gotten more sophisticated in their use of career centers and job boards and are demanding better data and more innovative tools,” Aley adds. “Dynamic Benchmarking allows us to use the data we’ve already collected to help our clients make informed decisions on strategies and tactics for success of their career-related services.”

The Dynamic Benchmarking solution brings together annual service data and monthly career center statistics data from several sources that Boxwood maintains in different databases. All data is uploaded to the platform monthly where Boxwood clients can access monthly reports, annual reports, and 13-month rolling trend reporting on key metrics including number of new registrations, revenues, site visitors and more. Associations will be able to view trends in their organizations as well as compare themselves to their peers. Boxwood staff will also have access to customizable reporting to support their account management activities as well as give them insight into how different association categories and industries are performing.
“This project is unlike anything we’ve ever done, which shows the true flexibility and breadth of application for our product,” comments Betsy Delfosse, co-founder and Chief Operating Officer of Dynamic Benchmarking. “Clients like Boxwood continue to push the envelope of what’s possible, helping us discover exciting new applications, in new industries.”


A division of Naylor Association Solutions, Boxwood Technology is the leading provider of online career centers and career-related services to the association industry. With the first network, e-mentoring system, mobile-optimized job board and career center Facebook application, Boxwood delivers top-notch professional development and advancement opportunities to over 1,000 associations. 

Dynamic Benchmarking is a New Hampshire-based startup that delivers real-time benchmarking and data analysis solutions with the features and capabilities of custom software in a format that is easy to use and quick to deploy. Founded by a team of women entrepreneurs, Dynamic Benchmarking combines powerful, web-based technology with unparalleled industry expertise and customer care to provide best-in-class, peer-to-peer data comparison for small businesses, associations, large enterprises and any organization looking to tap into the knowledge of the crowd. Dynamic Benchmarking builds web-based solutions that are flexible, scalable and allow for meaningful comparison of financial and operational performance in a dynamic and interactive manner. For more information, please visit