Let’s start the discussion with a question. It is a fact that no company or organization will ever achieve greatness until all barriers for everyone to participate and contribute are broken down. So why is it so hard to get it right, and why are organizations hesitant to tackle the issue? I submit that the reason is that they don’t know where to start, and they fear what they may find.
“For associations to make better decisions and fewer mistakes, they need to embrace the idea of collective intelligence.” Lior Zoref, a researcher and author of Mindsharing: The Art of Crowdsourcing Everything